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Brand Manager HP

Amsterdam, Netherlands

THE OPPORTUNITY

As one of our Brand Managers you will develop, implement and execute strategic marketing plans for our leading products. You aim to optimize sales, market share and revenue growth of our brands in the short and long term. You have a balanced and defined customer interaction focus through initiating and facilitating collaborative projects with external stakeholders. Give input and feedback for the regional and / or local market, forecasting, competitor information and customer insights. 
The work location is Amsterdam EDGE Building. You will report directly to the Marketing Team Leader Human Pharma
To succeed in our challenging environment, we are looking for a person with high level of proactivity, lots of energy, big portion of winning spirit and preferably experience within the Cardio-Renal-Metabolic field.

 
YOUR KEY RESPONSIBILITIES

•    Play a key role in the shaping of the strategic direction of the brand by managing the local adaptation of the brand plan in close cooperation with a cross functional and international team, including Medical Affairs, Market Access, Omnichannel Manager, Customer Facing Functions and Communication.
•    Ensure and drive effective omni-channel brand activity plan using customer and market insights to maximize short, medium and long-term objectives.
•    Set priorities across customer segments and lead the design of local customer journey.
•    Plan and execute all communications and social media campaigns on all channels (digital experience is crucial!)
•    Achieve financial targets: 1) achieve sales budget and market share evolution, 2) initiate corrective measures in case of deviation from planned sales and market share development in alignment with the MIDIc regional plan/ strategy.
•    Plan, organize and lead sales cycle/training meetings to serve the brand strategy objectives and Go To Market transformation.
•    Collaborate with external stakeholders: in close cooperation with medical and sales, conduct regular field visits to stay customer focused and keep up to date with regards the competitive environment.
•    Openly seek to utilize new channels, platforms and tools to execute local activity plan (e.g. Webinars, websites, etc.). 
 


WHAT YOU SHOULD BRING TO THE ROLE

 

•    Bachelor or Master’s degree in Marketing, Business Administration, Medicine or Pharmaceutics.
•    Around 3 years of experience in Marketing within the pharmaceutical industry.
•    Experience with interpretation and communication of scientific data. 
•    Experience in launching new products / indications.
•    Knowledge within the Cardio-Renal-Metabolic field is preferred.
•    Excellent command of the Dutch and English languages (oral & written).
•    Ability to build strong customer relationships and deliver customer-centric solutions. 
•    Digital savviness – ability to adapt plans based on data-driven insights. 
•    Agile and a born strategic thinker with a growth mind-set and a profound knowledge of multi- and omni-channel customer plans.
•    Excellent communication & influencing skills. 
•    Proven experience working with cross-functional teams.
•    Business and financial acumen. 
•    Ability to effectively build and manage relationships with many different (internal & external stakeholders).
•    Team player & analytical.

 
WHAT WILL YOU GET IN RETURN?

 

Next to working in a Global Top Employer certified company that offers you the opportunity to develop and challenge yourself while learning from a fast-paced environment: 

•    Be part of a wellbeing-oriented organization (Premium access to Headspace, OpenUP and ongoing support and initiatives related to ways of working to help our employees to stay healthy and constantly improve the physical, emotional, mental, and spiritual well-being)
•    Customized Development plan based on your role and aspirations, with several learning platforms such as LinkedIn Learning Premium (languages + training programs) and our Virtual Campus Lifelong learning at our Virtual Campus | Boehringer Ingelheim (boehringer-ingelheim.com) 
•    A competitive salary range based on seniority and skills (plus annual bonus, 8% holiday pay and a company pension scheme)
•    Green mobility package where you get compensated even for cycling to the office – which is an inspiring, sustainable (platinum-certified) building
•    Hybrid workplace model – flexibility to work from home within the respective country and the office and 31 vacation days to re-energize.
•    A diverse team and close interaction to international colleagues - We enjoy fun activities and celebrations (e.g., Team events, Christmas Party) and value a respectful working atmosphere! 

 
What’s next?

We will have a look at your CV and cover letter. If we see a match, we will invite you for an interview at our office to get to know each other. Are we still positive? We might schedule a second interview and possibly a small Business Case. We will keep you posted during the process!

If you have any questions related to the recruitment process, please do not hesitate to contact Talent Acquisition MIDI: TalentAcquisitionMIDI.EU@boehringer-ingelheim.com 


DIVERSITY & INCLUSION

At Boehringer Ingelheim we share the opinion that diversity and inclusion is essential for the growth of our business and that our strengths and competitive advantage are also the result of the diversity of our company – diversity across the three dimensions of inclusion: Gender, Geography and Generation. Our people are part of a deep-rooted, family company philosophy that welcomes everyone! We respect and celebrate the diversity of our people, their backgrounds and experiences and provide equal opportunity for all.

 

Screening:
In order to comply with applicable export control laws, Boehringer Ingelheim periodically screens business relations (including job applicants) against sanctioned party lists (“SPL”). These checks may be performed by Boehringer Ingelheim or by any of its Affiliates. You acknowledge that Boehringer Ingelheim and/or its Affiliates will screen you against SPL and that for this purpose your personal data may be processed in relevant databases, including databases of third-party vendors that perform SPL screening for or on behalf of Boehringer Ingelheim or its Affiliates which may be located or accessible outside the EU. Boehringer Ingelheim is committed to ensuring an adequate level of protection of your personal data.
 

Blijf op de hoogte van de laatste farma vacatures

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Blijf op de hoogte van de laatste farma vacatures